More than 46,000 industry professionals from over 160 countries – including 33,500 visitors – attended the 31st edition of Arabian Travel Market (ATM), which concluded today (9 May) in Dubai, UAE.

Boutique Group, a pioneering ultra-luxury hospitality group fully owned by Saudi Arabia’s Public Investment Fund, marks its first independent participation at the Arabian Travel Market (ATM), one of the most significant tourism industry events in the world.

Industry professionals explored ways to stand out in the Middle East’s oversaturated luxury travel segment at Arabian Travel Market (ATM) 2024, which concludes today at Dubai World Trade Centre (DWTC). Panellists speaking during the exhibition’s luxury summit said authenticity, personalisation and the guest experience were among the key considerations for brands looking to distinguish themselves from the competition.

Abu Dhabi boasts an array of sandy escapes, but there’s one that stands head and shoulders above the rest. Saadiyat Island, a perennial favourite, has once again clinched the coveted title of ‘Middle East’s Leading Beach Destination’ at the 2024 World Travel Awards, reaffirming its status as the ultimate coastal retreat.