The 45th edition of the International Tourism Trade Fair concludes its first three days, dedicated exclusively to professionals, with a positive outcome, reflecting a strong performance in tourism sector and laying the groundwork for continued growth in 2025, driven by strong demand

Tourism sector experts and technology leaders established guidelines for the technological evolution of tourism.

The power of Artificial Intelligence and social media marked the conclusion of FITURTECHY 2025.

FITUR, in collaboration with IMPULSA IGUALDAD and supported by MALLORCA, has launched the second edition of FITUR 4ALL as part of the International Tourism Fair held at IFEMA MADRID. With the goal of raising awareness and promoting accessible tourism tailored to the needs of all travelers, the section featured experts sharing their experiences, presented the 2nd FITUR 4ALL Awards, and unveiled the Guide to Best Practices in Tourism Accessibility by FITUR 4ALL.

The International Tourism Trade Fair highlights the designs of the Canary Islands, Cantabria, and Euskadi in the Autonomous Communities category; Oman, the Dominican Republic, and Thailand in Countries and Regions; and Sandos Hotels, Iberia, and Hesperia World in the Companies category.

Grupo Piñero, Castelldefels City Council, Paradores, Extremadura Tourism, and B&B Hotels are recognized for their sustainable participation.