Half a Century Closes, a New Chapter for Tourism Begins, with Saudi Arabia at its heart
Riyadh, now more a symbol of transformation than tradition, is right now playing host to one of the most significant gatherings in global tourism history. The 26th UN Tourism General Assembly, taking place from 7 to 11 November 2025, marks the fiftieth anniversary of the organisation and the first time the event has been held in the Gulf. As delegates entered the third day of discussions this morning, the sense of momentum was unmistakable.
