Fans expected to travel in record numbers for 2026’s mega-events

Travelers aren’t just attending events – they’re building entire trips around them. Arival’s new report, The Event-Driven Traveler, reveals that fandom – whether for a sport, artist, or performance – is a major motivator for travel, especially among younger audiences.  With global fan-based events such as the World Cup, Ariana Grande’s upcoming tour, and the 2026 Winter Olympics on the horizon, passion-driven travel is set to accelerate even further.

Share: