Booking.com Named Official Travel Partner of the Route 66 Centennial

In a year when 79%* of travelers are craving spontaneous, flexible road trips, Booking.com is making it easier for travelers to hit the road. The global travel leader has been named the Official Travel Partner of the Route 66 Centennial, helping to spotlight one of America’s most iconic highways as it approaches its 100th birthday in 2026. It comes at a moment when road trips give travelers what they want most: better value, the freedom to explore multiple destinations, and local experiences at their own pace.

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