Film Exploring Culinary Heritage of Saudi’s Aseer Region Wins Prestigious Award

Adventures in Saudi: Taste of Aseer has won the prestigious “Culinary Journeys” category at the IGCAT (International Institute of Gastronomy, Culture, Arts and Tourism) International Food Film Menu 2024 awards.  A collaboration between “Saudi, Welcome to Arabia” with the broadcaster CNBC, the film explores the gastronomic heritage of the Aseer region and highlights the diversity of the Kingdom’s landscapes and culture.  With a strong farm-to-table ethos ingrained in the culture, Aseer is known for its cuisine, with traditional methods still in use today.

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