Jamaica Going After Bigger Slice of US$368 Billion Wedding Market

Promoting Jamaica as a ‘love destination,’ the Ministry of Tourism is seeking to increase the island’s share of the lucrative global wedding services market, which is projected to reach US$368 billion by 2030.

With destination weddings comprising one of the fastest growing segments and increasing by 40% over the last five years, Minister of Tourism, Hon Edmund Bartlett is looking to professional wedding planners for support stressing that “it is time for us to start positioning ourselves to secure a bigger share of that US$368 billion.” He wants weddings to double their current contribution to arrivals and earnings in Jamaica.