Mabrian Launches AILA: The First Gen AI-Based Assistant

Mabrian, the global travel intelligence platform, announces the launch of AILA (acronym for Artificial Intelligence Live Assistant), a Generative AI-based virtual analyst designed to optimise tourism planning and management. AILA, the first Gen AI tool in travel & tourism designed with a business-to-business perspective, is able to respond, in real time, to questions and requests (prompts) related to tourism trends, using as source Mabrian’s world-class, exhaustive, verified, and updated travel intelligence database.