New research from WTM reveals that most major travel markets in the Americas have recovered from the pandemic, apart from the US which is due to get back to 2019 levels next year.

The WTM Global Travel Report, in association with Tourism Economics, is published to mark the opening of this year’s WTM London, the world’s most influential travel and tourism event.

New research released today by WTM reveals that while Chinese tourism has yet to recover from the pandemic, growth will return and by 2033 Chinese outbound by value could be “double the size” of the United States.

The WTM Global Travel Report, in association with Tourism Economics, anticipates that the growth in the value of outbound travel from China between 2024 and 2033 will be 131%, by far the largest increase for any major market.

Participation of the Museo Diffuso dei 5 Sensi, the Municipal Administration of Sciacca, and the Companies Cooperative La Madre Terra, Cantine De Gregorio, and Consorzio Corallo Sciacca at the World Travel Market in London, one of the world’s most important travel and tourism events, taking place from November 6 to 8, 2023

Research released today confirms that the strong performance from Saudi Arabia and United Arab Emirates is behind the Middle East tourism industry’s full recovery from the pandemic.

The WTM Global Travel Report, in association with Tourism Economics, is published to mark the opening of this year’s WTM London, the world’s most influential travel and tourism event.