VisitBritain Launches Global Screen Tourism Campaign With Blockbuster-Inspired Film
To drive inbound tourism across Britain, national tourism agency VisitBritain has this week launched a global screen tourism campaign, kicking off with a blockbuster-inspired film that sees Britain the star of the show.
The campaign ‘Starring GREAT Britain’ rolls out internationally this week with a launch film drawing on iconic film and TV moments from Mission: Impossible to Bridget Jones; Spider-Man to Succession; House of the Dragon to Harry Potter; Paddington to Fast & Furious to Mary Poppins Returns and more.