Join industry trailblazers, visionary leaders, and innovators as they share exclusive insights from the Future Hospitality Summit (FHS) 2025 in Saudi Arabia. From in-depth interviews to keynote highlights, these must-watch videos reveal how the Kingdom is shaping the future of travel, tourism, and sustainable development on a global scale. Don’t miss your front-row seat to the ideas, partnerships, and strategies that are redefining hospitality in the Middle East and beyond.

Wyndham Hotels & Resorts, the world’s largest hotel franchising company with approximately 9,300 hotels spanning more than 95 countries, has entered into an exclusive development agreement with Le Park Concord Company to launch its iconic Super 8® by Wyndham brand in the Kingdom of Saudi Arabia. With plans to open 100 hotels over the next ten years, the agreement reinforces Wyndham’s long-term commitment to quality, accessible and sustainable hospitality development in the region.

The signing was executed with the active support of the Ministry of Tourism of Saudi Arabia, further underlining the initiative’s alignment with the Kingdom’s national tourism goals.

In a strategic move to bring soulful, modern living to the forefront of Jeddah’s urban landscape, Baraka for Real Estate Development and Investment Company Ltd has signed a milestone agreement with global lifestyle hospitality operator Kerten Hospitality to launch The House Residence Al Salam District in Jeddah. The announcement was made earlier today during the Future Hospitality Summit Saudi Arabia in Riyadh.

In partnership with WATANIAH Business Group, SOPHOS Hotels SA, one of the leading Third-party hotel operator, is set to manage a Le Meridien, one of Marriott International’s premium brands, in Tabuk. Marking a significant milestone in the Kingdom’s evolving hospitality landscape. Sophos have signed this agreement to operate a property that is strategically located at a crucial commercial and logistical hub, bordering Jordan, the Red Sea, and other emerging regions across Saudi Arabia. With construction already advancing, the hotel is moving ahead and foreseen to open its doors Q1 2026.