Shortly before the start of ITB Berlin from 3 to 5 March 2026, the international travel industry is sending a clear signal: year-on-year, international trips worldwide rose by four per cent in 2025.

The latest findings of the World Travel Monitor® by IPK International confirm the continuing upward trend of recent years, and that increases are back in single digits. The strong growth rates in international tourism are approaching pre-pandemic levels again.

OurAfrica.Travel is Africa’s only digital trade show, and has, since its inception during the 2020 lockdown, been all about collaborations and partnerships in the spirit of Ubuntu – driven by a desire to support the greater good of the whole African tourism community in an affordable, inclusive way.

Set along the rice fields and riverbanks of western Bhutan, andBeyond Punakha River Lodge occupies a space where the land itself seems to exhale. The design, as well as the tempo, of this elegant lodge and its setting is intentional, inviting guests to inhabit the stillness between things. It is here, in this valley shaped by water, prayer and centuries of transformation, that a renewed and expanded wellness journey unfolds in 2026.

This year, the ITB Berlin Convention is focusing on political expertise: The age of polycrisis and the impact of global tensions on travel behaviour are the subject of a keynote speech by Joschka Fischer, former German Foreign Minister, who will highlight how the tourism industry can position and assert itself in a world of increasing political uncertainty. The other events at the convention will also offer first-hand international experience and insider knowledge in 17 themed tracks on four stages: Top executives from global companies – including Google, Microsoft, Expedia and this year’s official Premium Partner of ITB Berlin and co-host of the ITB Berlin Convention, Airbnb – will provide practical information on current strategies and projects that will shape the world of travel in the long term.