Personalized experiences can boost hotel revenue by 30% in APAC, says Ireckonu
New data on personalization trends in the hospitality industry in Asia-Pacific shows that 70% of travelers in the region would pay up to 30% for an upgrade tailored to their needs. The same study highlights that 68% of APAC travelers would spend extra for personalized experiences, signaling a significant opportunity for hotels to increase revenue through personalization and foster long-term guest loyalty.
However, personalization goes far beyond points programs or accommodating simple dietary requests. It requires strong data foundations as well as compliance with regional regulations, which are becoming increasingly stringent.
