Sony Launches RX10 V AI Superzoom Camera
Sony has announced the RX10 V, the latest model in its long-running RX10 series of all-in-one bridge cameras. Featuring a built-in 24-600mm equivalent ZEISS Vario-Sonnar T* lens, AI-powered subject recognition, and burst shooting up to 30 frames per second, the new camera is designed for photographers who want extensive zoom range without carrying multiple lenses.
The RX10 V pairs a 20.1-megapixel 1-inch stacked Exmor RS CMOS sensor with Sony’s BIONZ XR image processor, bringing several technologies from the company’s Alpha mirrorless lineup to the compact superzoom. The camera is capable of blackout-free continuous shooting at up to 30 fps while performing autofocus and auto-exposure calculations up to 60 times per second.
One of the biggest upgrades is Sony’s AI-powered Real-time Recognition Autofocus system, which can identify and track people, animals, birds, insects, cars, trains and airplanes. An Auto mode lets the camera determine the subject type automatically, while Real-time Tracking helps maintain focus on moving subjects once selected.
For outdoor photographers, the RX10 V’s greatest appeal may still be its integrated 24-600mm f/2.4-4 lens. Covering everything from wide-angle landscapes to distant wildlife, the lens eliminates the need to swap optics in dusty or wet environments. While serious wildlife photographers will still benefit from the larger sensors and faster autofocus systems found in Sony’s interchangeable-lens Alpha cameras, the RX10 V could be an attractive option for travelers, birders, and nature enthusiasts looking for long reach in a single, relatively compact package.
Optical image stabilization helps steady the long telephoto end of the zoom, and the lens also offers surprisingly close focusing distances—down to about 1.2 inches (3 cm) at the wide end and approximately 28 inches (72 cm) at full telephoto for tele-macro photography.
Sony says the updated image processor also improves noise performance at higher ISOs while preserving color and detail. The camera includes 12 customizable Creative Look presets and an enhanced Dynamic Range Optimizer with up to Level 8 adjustment for recovering shadow detail in high-contrast scenes.
Video shooters receive a substantial feature set as well. The RX10 V records up to 4K at 120 frames per second for slow-motion capture, includes Sony’s S-Cinetone color profile, S-Log3 gamma, user LUT support, and Active Mode image stabilization for handheld recording. AI subject recognition also powers Auto Framing, which automatically keeps a subject centered while filming.
Other updates include a larger 3.68-million-dot OLED electronic viewfinder, a higher-resolution 3-inch rear LCD, and Sony’s NP-FZ100 battery, which delivers a rated 630 shots per charge—about 50% more than the previous RX10 model. The camera also features a dust- and moisture-resistant design, USB-C connectivity, Wi-Fi, and compatibility with Sony’s Creators’ App for wireless image transfer, remote control, and firmware updates.
The Sony RX10 V will be available beginning in August 2026 for a suggested retail price of $2,299.99 in the U.S.
For photographers who want a versatile, do-it-all camera with substantial telephoto reach, the RX10 V continues to occupy a niche few competitors currently serve. Its combination of a 25x zoom lens, AI-driven autofocus, fast continuous shooting, and advanced video capabilities makes it a compelling option for travel, outdoor adventure, and photographers who value convenience without giving up serious imaging performance.
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