61% of travel business surveyed experimenting with or scaling agentic AI

All indications are that 2026 will be the year of agentic AI, succinctly defined as gen AI that can accomplish real-world tasks rather than simply outputting content. Agentic AI is already playing a key role in next-generation automation within companies, increasing productivity and reducing costs. According to Phocuswright’s latest research report Budgets, Barriers and the Race to Agentic AI, more than 60% of travel businesses surveyed are experimenting with or scaling agentic AI, with 6% already actively scaling and 22% beginning to scale.